Travelling is one of my “TOP 10” activity list ever since. But because of busy errands at work and other things, it’s hard to book and find an easy ways to easy travel location, including hotel bookings and accomodation that is free from any distractions. That’s where “TravelBook.ph” comes in.
In 2012, TravelBook.ph, under the management of Summit Media, started as an online catalog catering to more than 4,000 hotels and resorts in the Philippines. The company was established by Recruit Holdings Company, one of the biggest media conglomerates in Japan, and specializes in classified advertisements, publications, and human resources.
To date, TravelBook.ph is the fastest growing Online Travel Agency (OTA) in the Philippines and boasts more than 2,700 hotel listings all over the country. Over the past three years, the company has achieved a record-breaking 200% growth rate and an average of 3,900 paid bookings per month.
With various offline and online marketing efforts, TravelBook.ph has gained exposure through media partners such as TV stations GMA NewsTV through programs like PopTalk and Biyahe ni Drew, CinemaOne, and radio stations Love Radio, Monster Radio, and Barangay LS.
TravelBook.ph also boasts increasing 1.6 million monthly page views, with 455,000 monthly unique visits, 52,000 registered members, and 299,000 newsletter subscribers.
Its social media presence also continues to grow: it has more than 540,000 likes in Facebook, while its Twitter and Instagram accounts have about 2,900 and 10,300 followers respectively.
TravelBook.ph aims to cater to the needs of the ever-growing market, which is why it continuously develops and expands its strengths through various customer-driven initiatives.
1. Convenient Booking
TravelBook.ph focuses on improving its offline bookings through 24/7 Customer Care that offers competitive room rates, promo plans, rewards points, membership promos, and GetGo promos.
TravelBook.ph also has a user-friendly mobile app that offers double rewards for bookings to make the service available for the growing number of smartphone users in the Philippines.
2. Multiple Payment Options
Since only about 5% of the whole Philippine population are credit card holders, TravelBook.ph has made sure that it has various online and offline payment methods to make booking hotels for every customer convenient.
Aside from using their credit cards, customers can pay via online and offline bank deposits or over-the-counter payments. They can also pay at 7-Eleven branches, Robinsons Department Store and SM Department Store branches, Bitcoin, and the newly launched Pay At Hotel, which allows the customer to pay upon check-in.
3. Corporate Partnerships and Alliances
TravelBook.ph has also partnered with top brands and companies in the Philippines, including Cebu Pacific, Robinsons Bank, Sun Cellular, Toys R Us, JG Summit, Robinsons Land, Robinsons Department Store, and Universal Robina to strengthen its presence in the business through various campaigns.
The company also has special partnerships with GetGo, BDO, Union Bank, Eastwest Bank, and Security Bank.
TravelBook.ph will soon launch its 359 Tour Package Plans to cater to the travel needs of its customers.
The recently launched Affiliate Program now has over 600 partner bloggers. Through this program, both seasoned and new bloggers are able earn income from the hotel bookings made in their websites.
6. Promotion of Philippine Tourism
More than just being an e-commerce company, TravelBook.ph aims to Philippine tourism by encouraging everyone to travel more in the country. The company believes that traveling should become a lifestyle as it promotes education, quality time, and bonding with families and friends.
TravelBook.ph also comes up with various creative campaigns to promote local tourism such as the recently concluded #Juanderlust, an international competition where travelers all over the world participated to be the lucky “Chosen Juan” who will embark on an 80-day adventure to 80 places in the Philippines. The winner, Mr. Dave Agbayani, traveled around the country to explore and experience the best things that the country has to offer.